initial ideas
Brand identity tagline- ''stop...horror time'' Name of Chanel- HORROR HD Key link between all videos- watching the horror film is their main priority despite events happening around them. Idea 1- The purge theme Everyone running inside as the purge sirens sound. Someone watches the horror film whilst hiding somewhere. Everyone else is panicking , ''guys shush, there are more important things to worry about right now, HORROR HD is starting!'' lighting- dark lowkey lighting to enhance danger and emptiness after eveyone ran away from the streets. Idea 2- Beetlejuice theme Running home to watch the horror film. fast cutaways of turning light off, switching tv on etc. Shows person watching Tv, cuts to TV then the camera turns back to the character, when 'Beetlejuice' is sat next to them. The lights go off as Beetlejuice turns tv off, and his voice ''its showtime'' sounds Pitch black lighting at the end to add suspense and draw attentio